Wedderburn NZ branches will be closed on NZ Statutory Holidays and operating with reduced staff from 22nd December - 5th January 2026. Orders placed online during that period will be processed from 5th January.
Wishing you a safe and happy festive season.
Carton and Product Labels Project
Labels Project - Custom Product and Carton Labels
This range of high-quality smallgoods covers a variety of frozen products and package sizes.
Wedderburn produced a family of custom freezer-grade labels to cover the entire range of product variations. Each pack had a front and back label. Outer Carton Labels for each product variation were also required.
Wedderburn Labels delivered on brand consistency and function - in this case product identification and freezer grade storage.
Front Product Labels
It was important that Product Labels for the front of each pack easily identified the product type and pack size variation and withstood freezer grade storage.
Back Product Labels
Product Labels for the back of each pack also needed to be freezer grade and contained essential product details including;
ingredients, nutritional information, storage and cooking instructions, pack size, clear bar codes for reliable bar code scanning and supplier information.
Custom Carton Labels
Carton Labels were cleverly designed to wrap around the corner of the outer cartons to provide important information from multiple angles.
The Carton Labels also contained critical product details, quantity of goods, clear carton bar codes for reliable scanning and brand consistency to pair with the individual product packs.
Product and Carton Labels
A family of custom product and carton labels delivering on brand consistency across the range as well as functionality and budgetary requirements.